Finally make Google Ads work for your store
In the Store Growers Lab you get the support, guidance, and motivation to turn your campaigns from struggling to bringing in profitable sales.
Price: $83/month
Risk Free 30-Day Money Back Guarantee
Store Growers is trusted by the world's top ecommerce brands:
"I can see the potential of Google Ads, but I can't seem to make it work"
The easiest thing to do in Google Ads is to spend more money.
Google makes it super easy. Most of their suggestions are to increase your ad spend or to adopt features that line their pockets.
They will even call you to offer you support, but it's actually a sales call with a single goal: getting you to spend more money.
And most ecommerce businesses don't have any problem spending more money.
On one condition though, which is that any money spent on ads needs to come back, and ideally a multiple of that to cover all costs and turn a profit.
Most new advertisers also understand that any budget invested into this doesn't come back immediately. If you're new you need to invest to learn the platform and how to adapt it.
But it's easy for this "learning" phase to go on for too long.
At some point, waiting for the campaigns to turn around simply means wasting your money.
The Gap Between Knowing and Doing
All advertisers want to make a solid return, but it's not always clear how to accomplish this.
Articles, videos and even course can teach you what can be one and how to do it.
But applying it can be overwhelming.
Not only do you keep up with changes in Google Ads, but you also get to connect with other advertisers that are in the trenches every single day to brainstorm with or ask for feedback from.
Introducing Store Growers Lab
Store Growers Lab is a membership program for Google Ads advertisers who run campaigns for ecommerce businesses.
The goal is to provide the support, guidance, and motivation to turn your campaigns from struggling to bringing in profitable sales.
To do that, this program gives you access to an audit, community, monthly live sessions, and a course.
Imagine being super confident about Google Ads
Imagine being able to get dropped into the Google Ads account of any business in any situation, and instantly knowing what the next best action is.
And you'll not only have a pretty good idea of what the result will be, but you also have a list of alternative things to try if your initial plan doesn't work.
You'll not only be able to generate results, but also be super confident you can rely on your Google Ads skills to bring in sales.
With The Store Growers Lab, you'll not only build up your own Google Ads skills, but you’ll also have a network of other experts at your fingertips.
So when you come across a new challenge, you can ask other experts with different backgrounds, experiences, and skills. And there is a pretty good chance someone has already heard about it.
And if it's something new, you can collaborate with your fellow members to brainstorm and test a solution.
About your instructor
👋 I’m Dennis Moons and I’m the founder of Store Growers.
I’m a Google Ads expert and have been running Google Ads campaigns for more than 13 years.
During this time I’ve managed more than $5 million in ad spend and I’ve worked with over 200 clients ranging from small businesses to global brands.
To this day I've helped over 1900 students get increase sales and profits with Google Ads.
I've been named a Top PPC Expert and have been featured on sites like Shopify, Yotpo, Prisync and GoDataFeed.
This isn't for everyone
I've helped hundreds of stores grow their revenue with Google Ads. So for this membership program, I want to focus on the advertisers that will see the biggest impact.
🚫 This membership program is not for advertisers who:
- Have never managed a Google Ads campaign
- Are still looking for products they're going to sell
- Just want to consume content and are not willing to invest the time to apply the learnings
✅ To get the best results from this program, here is the ideal person:
You've been running Google Ads campaigns for a while, you know you're way around the platform and have achieved some results.
You're either stuck or want to take a serious effort of building Google Ads into a real profitable channel.
You also don’t want to figure out everything on your own, but want guidance and prefer learning and working alongside experts.
More specifically you:
- Run or work for an ecommerce business
- Spend at least $5,000/mo on your campaigns
- Want to hone your BS detector for the next thing Google will try to push
- Want to increase revenue and profitability in the coming months
Store Growers Lab is perfect for ambitious Google Ads Advertisers
Store Growers Lab has been around for well over 1.5 years. Here are some of the stories of our members:
Here is what happens when you join the Lab...
Personal Audit
If you've been working on your campaigns for a while, it can be hard to see the forest for the trees;
So with our personal audit (by Dennis), we help you get clarity on what's going on in your account, as well as what it will take to hit your targets.
Get new insights & advice
In our Lab community, you join a group of experienced Google Ads advertisers.
This can help you to:
- Get expert AND peer support
- Keep up with Google Ads
- Discuss new tactics or techniques
- Accountability partners for your growth
Connect with fellow experts
It's not easy to try and get better on your own.
But connecting with people with a similar mindset will do wonders for your growth.
That's why every month, all members get together on a call to discuss and exchange strategies and tactics about Google Ads.
You can think of it as a mastermind with fellow Google Ads experts.
The next one is happening on 6 June!
Bridge the skill gap
No one is born a Google Ads expert.
But with our Testing course, we've carved out the path on how to become one.
In these 18 different video lessons, I'll break down the whole testing process.
We'll also cover practical advice on how to test the different pieces of Google Ads.
This will allow you to immediately implement these practices in your campaigns.
It's quite clear Google wants just one thing. They want your money. If you also want just to have a look at your business and not just give money for nothing at the end to Google, we all know how they're doing it, then this might be the right offering for you. So I can really recommend giving it a try. Join the Lab and make up your own mind if it's worth it for you or not.
— Torsten Spielmann, Weck Glas Shop
Bonuses
In addition to everything mentioned above, you'll also get the following 3 bonuses for free that will help you properly kick-start your own testing process.
BONUS ONE
Lab Vault ($299 value)
As a bonus with the membership, you get access to our archive of recordings and other resources that we've created since the inception of the membership in September of 2022!
BONUS TWO
Campaign tracker worksheet ($49 value)
Campaign tracker worksheet ($49 value)
Keeping track of what you've changed and how it affects your campaigns can be tedious.
But it's essential if you want to understand what's working and what's not.
With this campaign tracker worksheet, it's easy to keep track of the exact changes and the impact they had on your campaigns.
What's included in the Store Growers Lab?
- Personal audit of your Google Ads account + follow-up call
- Lab Community
- Lab Hours
- Testing Course
- Bonus 1: Lab Vault
- Bonus 2: Campaign tracker worksheet
Price: $249 for the next 3 months
Membership is currently closed. Please apply to join.
Checkout price will be in your local currency & VAT might be added
30-day money back guarantee
Risk Free 100% Money Back Guarantee
When you join you have 30 days to decide if Store Growers Lab is something worth your time and money.
If you decide it's not for you, just let me know and we'll issue a refund immediately.
… to anyone reading this site wondering whether Dennis is worth €400 per hour, I can hand on heart say that the 4 or 5 coaching calls we’ve had have been worth 5x that!
— Perry, Tidi-cable.com
FAQs
Is Dennis actually active in the community?
Yes! I'm in the community every day, posting what I find, or answering questions from other Lab members.
What exactly am I getting once I join this program?
The Store Growers Lab membership program includes:
- Personal audit of your Google Ads account + follow-up call
- Monthly Lab Hours
- Access to the Lab Community
- Testing Course
- Bonus 1: Lab Vault
- Bonus 2: Campaign tracker worksheet
What does this cost?
Store Growers Lab is a membership program. That means you'll be charged on a regular basis in order to keep having access to the program.
There are two plans:
- Pay quarterly: $249 per quarter (every 3 months)
- Pay yearly: $799 per year (every 12 months)
Not sure which plan is right for you? Join us on the quarterly plan. Then later you can always decide to upgrade to the cheaper yearly plan.
Why is the price in the checkout different from on this page?
There are 2 reasons why the price on the sales page might be different from the price during checkout:
- Local currency: our payment system automatically converts the price in US dollars to your local currency
- VAT: the system also adds VAT where appropriate. But if you have a VAT number, you can take off this amount. To do so, you should see a small link on the right-hand side to add your VAT number
Is this for beginners? I'm afraid this is too advanced for me.
This membership is not for you if you're just starting out. If you've never managed a Google Ads campaign, most of the things you'll learn in the Lab are too advanced.
But if you get a bit of experience with Google Ads and, most importantly, are eager to get better, then Store Growers Lab can supercharge that progress.
Our Roadmap is specifically designed to teach you the skills that are needed to level up your testing skills and get better results from it.
And you can tap into the community for answers to all the questions or doubts you might have about your work. Consider us your colleagues from the internet.
What makes this different program unique from other groups and courses?
There are many ways for you to get better at Google Ads.
Courses put you on your way. But at some point, you've learned pretty much all there is to learn from a set of instruction videos. And at that point, you need to go on your own journey.
Store Growers Lab is a blend of having an expert who guides and a support network of peers.
Until now, that journey was a lonely one. Without peers who are at a similar level or other advertisers to discuss ideas with.
The Store Growers Lab solves this.
Can I get personal feedback on my campaigns?
When you join, you can get personal feedback through the audit and the follow-up call.
After you can post in our community your questions, add a screenshot or even record a small video where you walk us through your issues.
There you can get answers from Dennis and other experts in the community.
During Lab Hours, our live calls, there is also be room for questions.
How up-to-date is this program?
The goal of this program literally is to keep you up to date with what's working in Google Ads right now.
So all the information is 100% up to date.
Can I share access to this course?
Membership is tied to a personal account and therefore cannot be shared.
If you have multiple people inside of your company you'd like to purchase access for, get in touch with support@storegrowers.com to find out our discounted group pricing options.
How often will new material be added?
There will be an ongoing stream of new discussions in the community. Each month we'll also have a focus area that will inspire new discussions and experiments.
What happens if I don’t enjoy the Store Growers Lab?
When you join you have 30 days to decide if this is something worth your time and one.
If you decide it's not for you, just let me know and we'll issue a refund immediately.
Can I easily cancel or change my membership?
Yes, canceling or changing your membership is extremely easy.
Before your credit card is charged, you'll receive a reminder email, allowing you to cancel or change your membership.
What happens if I cancel my membership?
If you cancel your membership, you'll lose access to the Store Growers Lab at the end of your billing cycle.
After that, you lose access to the community, live calls, lessons, and resources.
The skills are yours to keep :)
What's your refund policy?
When you join you have 30 days to decide if this is something worth your time and one.
If you decide it's not for you, just let me know and we'll issue a refund immediately.
Other questions
If you have any questions or concerns, be sure to let us know. We're happy to help.
Email: support@storegrowers.com
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