Say Goodbye To Cookie Cutter Ad Copy

Easy Effective Ads will help you write better ads, get higher CTRs, and drive more qualified buyers to your site.


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Store Growers is trusted by the world's top ecommerce brands and agencies:

The Insider Secret of How Most PPC Managers Write Advertisements… that most of them don’t write any new ads.

Yes, you read that right.

Most freelancers, consultants, and other advertisers simply don’t create new ads.

They just copy-paste what was in the account before, or they use all the prompts that Google gives them.

Most advertisers don’t have any bad intentions when doing this.

Setting up new Search Ads campaigns can require a ton of work all at once. So if you copy & paste stuff that was getting ok results, you can definitely save some time!

I’ve been there myself.

Copy/pasting ads to save time. Then make a note to come back to it.

But it’s very easy to forget this. 

Before you know it, your campaigns have been running for a month, without you ever looking at the headlines and descriptions.

Even when you do manage to carve out some time to work on your ads, it isn’t easy.

Facing a blank page and trying to come up with something “fresh” or original without a starting point is hard work.

It makes your brain sweat and look for easier things to do.

But the truth is that you don’t need AMAZING ads to be successful with Search Ads.

If you have a couple of crucial elements in your ads, it already goes a long way.

The challenge is knowing what these elements are, and how to put them together in a way that not only gets clicks, but brings the right people to your site.

Introducing Easy Effective Ads

Easy Effective Ads is a self-paced online video course that will help you to write better ads, get higher CTRs, and drive more qualified buyers to your site.

Even the biggest ecommerce business in the world fails at this, but you can do better

We have a mix of video, text-based lessons, and writing tools to help you write the best possible ads for your business.

Here are the lessons in the course:

  • Running Effective Search Ads
  • The Power of Pinning
  • Working With Ad Elements
  • Practical Search Ad Writing
  • Leveraging AI tools for Search Ads

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"Thank you for (Easy Effective Ads), I really liked it and it definitely leveled up my ad writing!"

- Valentin

Who is this for?

Easy Effective Ads is great for all advertisers that want to step up the Search Ads game and write more effective ads that get clicks and drive sales.


If you're running Google Ads for multiple clients, this offer is a no-brainer.

You'll be able to roll out the skills you gain during this course to all of your clients. Instantly boosting their CTRs!

Ecommerce businesses

If your Search Ads have been the unloved stepchild of your account, this is the opportunity to try again!

The 80/20 Of Effective Ads

When you search for “example of great copywriting”, you’ll find these types of ads:

An old ad from Porsche

It’s a great advertisement.

But the truth is that you don’t need to become a creative genius like this to do well.

Effective writing doesn’t have to be complicated.

You’ve got to:

  • Figure out what matters to potential customers
  • Figure out how to stand out
  • Write copy that addresses #1 & #2

In the Easy Effective Ads course, I’ll take you through a framework that does exactly that.

We'll look at the things you absolutely need to nail. But I'll also show you where you can save time.

After going through this course you will:

  • Learn the Easy Effective Ads framework to quickly create tons of great ads
  • Discover the most effective way to test them in your campaigns
  • Write actual ads
  • Copy/steal headlines and descriptions from our swipe file
  • Learn how to use AI tools like ChatGPT for even stronger ads

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About your instructor

👋 I’m Dennis Moons and I’m the founder of Store Growers.

I’m a Google Ads expert and have been running Google Ads campaigns for more than 13 years.  

During this time I’ve managed more than $5 million in ad spend and I’ve worked with clients ranging from small businesses to global brands.

To this day I've helped over 1700 students increase sales and profits with Google Ads.

I've been named a Top PPC Expert and have been featured on sites like Shopify, Yotpo, Prisync, and GoDataFeed.

Here is what's included in the Easy Effective Ads course...

The Easy Effective Ads Course

To help you face a blank screen, I'll share the framework that I use to test different ad ideas.

Then I'll show you how to write the most effective ads that will not just get clicks, but bring buyers to your site.

Writing tools: Swipe File, worksheets and cheat sheets

This is not another course you buy and don't implement.

In this course, we've put together a number of tools to help you write actual words about your business in a document.

So when you're done with the course, you'll have a fresh set of ads you can load into your Google Ads account.

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"(This course) brought lots of clarity on how to go about RSAs."

- Raj


In addition to the Easy Effective Ads course, I’m also going to throw in 3 bonuses for free to give you a kickstart to improve your Ad writing.


Ad Elements Swipe File ($49 value)

Writing good and compelling ad copy is a challenge many advertisers face.

This new version of Ad Elements Swipe File gives you access to over 400+ pieces of copy that you can steal for your headlines and description texts.

You can copy/paste them, or tweak them according to your needs.


ChatGPT prompts cheat sheet ($49 value)

A quick and easy reference guide to help you create effective and compelling ads that drive clicks and conversions.

By using these prompts, you can generate a variety of ad ideas that are customized for your target audiences.


Live Workshop recording ($99 value)

In this video, I break down ads that I find on the internet.

I'll show you what they are doing right, and what they're doing wrong, and what lessons you can take home.

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Are You Ready For Easy Effective Ads?

When you purchase today, you’ll get access to:

  • The full Easy Effective Ads course ($199 value)
  • Ad Elements cheat sheet ($19 value)
  • Ad Elements Swipe File ($49 value)
  • ChatGPT prompts cheat sheet ($49 value)
  • The recording of the live workshop ($99 value)

Total value: $415

Right now: $199

Lifetime access. Risk Free 30-Day Money Back Guarantee

Checkout is in your local currency. VAT might be applied.

Risk Free 100% Money Back Guarantee

I guarantee that you’ll love this course.

If after attending you find that it didn't live up to your expectations, just send me an email and I’ll give you your money back with no questions asked.

Sounds fair?


What exactly am I getting once I purchase?

You'll get access to the Easy Effective Ads course which includes:

  • 5 video lessons
  • Ad Elements Swipe File
  • Ad Elements Cheat sheet
  • Ad creation worksheet
  • ChatGPT prompts cheat sheet
  • Live Workshop recording

Can I use this for my clients?

Yes! If you're a freelancer, consultant, or media buyer in an agency, you can leverage what you learn in this course for all of your clients.

What's your refund policy?

This product is backed by a risk-free 100% money-back guarantee.

If you go through the course and it doesn't live up to your expectations, just send me an email and I’ll give you your money back with no questions asked.

How up-to-date is this course?
This course is 100% up to date with the current Google Ads interface and strategies (July 2023).

Our goal with all courses is to be the best Google Ads training material available on the market. In order to accomplish that we provide constant updates and new materials.

Why is the price in the checkout different from on this page?

There are 2 reasons why the price on the sales page might be different from the price during checkout:

  • Local currency: our payment system automatically converts the price in US dollars to your local currency
  • VAT: the system also adds VAT where appropriate. But if you have a VAT number, you can take off this amount. To do so, you should see a small link on the right-hand side to add your VAT number

Other questions
If you have any questions or concerns, be sure to let us know. We're happy to help.


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