Traffic is the lifeblood of an online store. But how do you discover which marketing channels can deliver the right visitors?
Visitors alone don't pay the bills. So how can you make sure those visitors actually purchase the products you sell?
Paying for visitors can be great. But how do you make sure you generate enough sales to make a profit?
March was the 7th month for Apes in Space, my space posters store. February was the biggest month yet (grossing $1,340), but profitability was hurting A LOT. So while it would have been nice to report another $1,000+ month, I knew I had to make some drastic cost cuts . So without the support of the ads, […]
February marks month #6 for Apes in Space, the online store I started to sell space posters. And finally, after 5 months of making a tiny amount progress, I scored my first win. It turned out to be an insight from a (failed) Facebook ad campaign from a few months back that held the key […]
I feel like I need to start by explaining why I’m writing this post. Google Adwords has been around for almost 18 years!!! 🤯 There have been tons and tons of blog posts, ebooks, courses, trainings, videos on how to set up Google Adwords campaigns. So why do something that has been done 185 thousand […]