Google Ads scripts can help you to level up as an advertiser. They can help you get access to reports and automation tha […]
0 · by Dennis Moons · 8 November 2023
The first time I logged into Google Ads, I barely knew what I was doing The software company I was an intern for at the […]
2 · by Dennis Moons · 12 September 2023
Google makes it very easy to run your first ad. Fill in your business details, link a credit card, add some text and may […]
0 · by Dennis Moons · 1 September 2023
Are you spending a lot of time manually adjusting the cost per clicks in your campaigns? Do you sometimes feel like you& […]
16 · by Dennis Moons · 16 August 2023
For many ecommerce businesses, Google Ads is one of the main marketing channels. In some research studies, Google Ads ac […]
37 · by Dennis Moons · 14 August 2023
For almost two decades, YouTube has been one of the dominating platforms owned by Google. To keep up with the tren […]
0 · by Dennis Moons · 28 July 2023
Advertisers create ad campaigns with specific aims and objectives in mind. Whether it’s boosting a product’s visibil […]
0 · by Dennis Moons · 23 July 2023
Whether you’re a seasoned marketer or a novice in the digital advertising waters, understanding how much Google Ad […]
0 · by Dennis Moons · 13 July 2023
As a business owner with a digital presence, you’ve likely come across Google Ads coupons, also known as Google Ads pr […]
0 · by Dennis Moons · 5 July 2023
Did you know that approximately 2.3 million Google searches are performed each minute? And when searching for anything o […]
0 · by Dennis Moons · 2 July 2023
Even if you already have a meticulously designed ecommerce website and use all the advantages of pay-per-click ads and s […]
0 · by Dennis Moons · 24 June 2023
Since their introduction to Google Ads, dynamic remarketing campaigns have attracted a lot of attention among marketers. […]
0 · by Dennis Moons · 16 June 2023
On Google Ads, your competitors are very visible. Every time you search for something related to your products, your com […]
38 · by Dennis Moons · 13 June 2023
If you’ve been using Google Ads for a while, you know that spending hours and hours tweaking and adjusting Google Ads […]
0 · by Dennis Moons · 2 June 2023
2023 marked my 10 year anniversary as an independent consultant. Thinking back about these 10 years, I realized a lot ha […]
19 · by Dennis Moons · 30 May 2023
Did you know there’s a feature in Google Ads that can increase your CTR by up to 20%? According to Google’s own rese […]
4 · by Dennis Moons · 25 May 2023
Enhanced CPC is one of the most popular bidding strategies in Google Ads. It’s one step up from manual CPC bidding […]
3 · by Dennis Moons · 23 May 2023
You know how they say “change is the only constant”? Well, Google is known for introducing updates to its Ad […]
4 · by Dennis Moons · 15 May 2023
Long gone are the days of paying 1 or 5 cents for clicks on Google Ads. Today, clicks are expensive. And a high cost per […]
9 · by Dennis Moons · 11 May 2023
Google Ads’ reputation as a marketing channel has taken a hit over the last couple of years. It went from being th […]
85 · by Dennis Moons · 4 May 2023
When you’re shopping online, one of the most difficult things to judge is whether you can trust a certain site. That […]
5 · by Dennis Moons · 2 May 2023
Of all the ecommerce stores that use Google Ads, few start out by asking the important question whether Google Ads is ri […]
6 · by Dennis Moons · 27 April 2023
Google Ads can be very expensive. Especially if the wrong people are clicking on your ads. You can avoid this by using n […]
1 · by Dennis Moons · 18 April 2023
If you’d like to get in-depth information on your Google Ads campaign performance and see how it compares to the campa […]
0 · by Dennis Moons · 17 April 2023
There are countless audience segments to target for Google Ads campaigns, but what if none of them fit your goals? Affin […]
0 · by Dennis Moons · 14 April 2023
Big tech has been pushing solutions that assist machine learning. In the marketing world, this trend translates into the […]
0 · by Dennis Moons · 7 March 2023
When it comes to paying for clicks, there’s quite a disagreement between advertisers on choosing between Manual CP […]
0 · by Dennis Moons · 22 February 2023
Marketers can choose one of many different segments in Google Ads (In-Market, Affinity, Remarketing) to reach consumers […]
0 · by Dennis Moons · 20 February 2023
Back in 2013, I was really proud to become one of the first Google Partners in Belgium. When I got that badge, I plaster […]
29 · by Dennis Moons · 11 January 2023
Most ecommerce stores like to have their cost per acquisition, or CPA, as low as possible. So using a bidding stra […]
0 · by Dennis Moons · 11 January 2023