Mastering Google Merchant Center Feed Rules

By Dennis - Last updated: May 16, 2022 - No comments

Google Merchant Center Feed Rules are a great way to make changes to your google shopping feed. They allow you to easily add, remove or edit product data to make sure you comply with Google’s recommendations, or optimize your feed to get better results. In this article, we’ll take a closer look at how feed […]

Google Ads Experiments: The Ultimate Guide

By Dennis - Last updated: April 21, 2022 - No comments

To get better results from Google Ads, you need to make changes to your campaigns. And every tweak you make to your campaigns literally is a mini-test. Google Ads has a special feature called Google Ads Experiments, which allows you to properly A/B test changes to a campaign. In this article, we’ll explore what exactly […]

How To Run Google Ads For A Jewelry Brand

By Dennis - Last updated: April 7, 2022 - No comments

Selling jewelry online is a challenging task. There are many competitors trying to sell their own rings and necklaces, so you need to figure out how to bring your ideal customers to your website. With Google Ads, you’re able to show ads in all of the different locations that Google has to offer. The goal […]

Google Merchant Center Account Suspended? Here Is How to Fix It

By Dennis - Last updated: April 1, 2022 - Comments: 2
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Having your Google Merchant Center account suspended can be a death sentence for your business. Because if you can’t use Merchant Center, it also means you won’t be able to use Google Shopping. Unfortunately, an increasing number of advertisers are facing this challenge. Most of the time, they are also clueless as to why their […]

Negative Keyword Match Types: How To Use Them Effectively

By Dennis - Last updated: March 17, 2022 - No comments
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Google Ads can be very expensive. Especially if the wrong people are clicking on your ads. You can avoid this by using negative keywords. But in order for them to be effective, you need to get the negative keyword match types right. In this article, we’ll take a closer look at what negative match types […]

How To Use Maximize Conversions Bidding in Google Ads

By Dennis - Last updated: February 18, 2022 - No comments
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The ultimate goal of every ad is to generate a conversion. That’s why a lot of businesses nowadays are turning towards paid search bidding strategies. These focus on conversions rather than clicks. In this article, we will take a closer look at what Maximize Conversions bidding is, how it works and when you should use […]