We love it when an article goes really deep into a particular subject. So that’s what we try to do on this blog. […]

The question for episode 2: How can I track the results from Facebook visitors in Google Analytics?

The question in this episode: How to setup ecommerce tracking in Google Analytics?

When you start working on a new idea, it’s always a ton of fun. You’ve got a clean slate, nothing to hold you back a […]

If you run your business by the numbers, you need to be able to trust them 100%. But one look at your Google Analytics r […]

This is a rant about the mess that is Facebook Business Manager. It’s a result from spending countless hours […]

The best way to learn is to do. The second best way is to see someone do in as much detail as possible. I try to go as m […]

Last month I launched my new online store, Apes In Space. Quick recap if you haven’t been following along: I sell […]

About two months ago, I launched a new online store, Apes In Space, where I sell posters with cool space images. I did&n […]

Three months ago, I launched an online store called Apes In Space where I sell space posters. The first months were all […]

December marked the fourth month of operations for Apes in Space, my online store that sells space posters. In the last […]

January marked the fifth(!) month of operations for Apes in Space, the online store I started to sell space posters. Dur […]

Last week was one of the most crazy and awesome weeks of my entrepreneurial journey. It all started on Tuesday at 2:15 a […]

February marks month #6 for Apes in Space, the online store I started to sell space posters. And finally, after 5 months […]

March was the 7th month for Apes in Space, my space posters store. February was the biggest month yet (grossin […]

Callout extensions are the small sibling amongst the ad extensions. They don’t stand out visually, tucked in with the […]

Google makes it very easy to run your first ad. Fill in your business details, link a credit card, add some text and may […]

You want your Google Ads campaigns to generate more sales, but you might not be entirely sure if what you’re doing […]

Google Ads uses quality scores to judge the quality of your ad. But is it still useful in 2026? Or is it an outdated and […]

Google Ads works best when your ad matches exactly what a person is looking for. That sounds simple, but it’s not […]

If you’re thinking about running Google Ads, you probably want to get an idea of how much it’s going to cost […]

Google Shopping can be a black box for many advertisers. It’s not always that easy to know if you’re doing w […]

The first time I logged into Google Ads, I barely knew what I was doing The software company I was an intern for at the […]

Are patterns used on the products you sell important for your customers? If they are, Google Shopping allows merchants t […]

On Google Ads, your competitors are very visible. Every time you search for something related to your products, your com […]

Specifying the age of a product’s intended user can be helpful with product matching for search queries on Google Shop […]

Ever since Performance Max campaigns came out, advertisers had been asking Google for a way to add negative keywords. Go […]

Sometimes, merchants need to stop campaigns from showing in a specific market. The reasons vary and can be anything from […]

The brand name is one of the most important elements for online shoppers as it helps them identify and distinguish you f […]

Google Shopping has a number of attributes that allow users to pinpoint the exact size, fit, color, pattern, theme, and […]