Are You Building Your Ecommerce Business Backwards?

By Dennis Last update February 14, 2018 Comments: 11

I’ve ended up somewhere smelly. The last couple of years I’ve been teaching people how to make their stores more successful. Unfortunately that means I’m entering the territory of gurus selling the overnight-6-figure-profit dream or other get rich quick schemes. Steering clear of this kind of BS is super important to me. That’s because I want to […]

The Minimalist Guide to Google Analytics For Ecommerce

By Dennis Last update November 22, 2017 Comments: 11

Using Google Analytics for ecommerce is a lot like managing your finances: something you know you should do but never get around to do it. All you need is to block off some time to sit down and look at it in more detail. There are a couple of reasons why this never seems to […]

How To Get Faster Results From Your Marketing Efforts

By Dennis Last update August 11, 2017 Comments: 9

Seeing immediate results from your marketing efforts can be hard. When you’re starting out to do something new, progress is slow and your wins can be very small. That makes a lot of store owners nervous. Doubts pop up. Am I doing things right? Shouldn’t I start seeing some sales come in? And with a million other […]